WE KNOW HOW WEBSITES WORK!
Having worked and advised businesses in the website and Internet industry for over 25 years, we know the very important questions to ask you together with the steps needed to ensure the website we create for you will help you achieve leads, sales and profits.
Well Proven Approach
We recommend applying the following principles whether you require a website built from scratch or a revamp of your existing website. The process has been developed during our many years of experience developing business-centric Internet processes and will ensure that you receive the maximum business benefit from your new website.
Determining your Market Niche
We will work closely with you to understand your business, find out what markets you want to target, where they are, what makes you special, determine your Unique Selling Points, and how we will target them through your website.
Defining your Internet identity
The domain name that you choose will form the basis of your Internet identity - you really need to get this right as this will form part of your branding. A carefully chosen domain name can make the world of difference to the way in which your prospects (and the search engines) view your website and your business in general. Find out more about why your Internet identity is so important. (read more...)
At this stage we can source and purchase appropriate domain names for you
Website Planning
We will develop key messages to communicate effectively with your targets, getting them to respond and enquire! We will design any forms that are requ
ired to be utilised on your website and work with you to produce initiatives that will create more website traffic and encourage visitors to return
Website Structure
Internet surfers are very fickle - your website needs to be easy to navigate and ideally you should be able to move to anywhere within your site using a few mouse clicks. We will design a structure for your website that will provide a clear navigation path for your visitors and also create links to ensure that any calls to action are easy to respond to
Website Process Management
If your website is e-commerce enabled then your potential customers need to be moved through an effective buying process to ensure that you maximise your sales. WebHunter will structure your website to ensure that this occurs.
Your Online Image
Our consultants and creative web design team will work with your existing corporate identity or give you a whole new look and feel. With our market-leading content management system, we build your website so you can easily update it everyday if you wish - keeping you current, relevant and action-orientated. Once you are happy with the design, style, content and navigation we set to work on the coding for you, checking with you every step of the way.
Industry Compliance
As the Internet grows, so do the regulations surrounding websites and we take the worries out of this for you by ensuring compliance with Companies Act legislation of 1985, the Disability Discrimination Act 1995 and give guidance on how to comply with the Data Protection Act.
Website Hosting and Go Live
By this stage we are ready to go live! We test all the functionality for you - if we are setting up an e-shopping cart for you, we test the shopping experience and once we are green-light happy, we go live. Hosting and looking after your website is an integral part of our service for all new sites and an option for those sites we are freshening up or adding functionality.
Website Search Engine Optimisation
This is vital to the success of your site - You can't do business if your customers can't find you! Professional optimisation of your website can give you a massive business advantage over your competition. Optimisation needs to built into the DNA of your site to be effective.. Our market-leading SEO packages will ensure we not only make your website relevant to your customer's key word searches.
Competitive Analysis
To help you compete effectively on the Internet WebHunter will perform an in-depth analysis of you major competitors websites and use the results to optimise your site to a level that can only be achieved by highly trained SEO engineers using very sophisticated tools and processes.
You will not be listed in the search engines automatically
And bearing in mind that there are thousands of them, it takes time to do this. WebHunter utilise the latest technology to ensure that your website is listed on all of the most popular search engines (not just Google). We will make sure that your website gets noticed so that it's only a click away from your customers.
Training
You now have a powerful new tool specially designed to increase your business, as with any tool you need to know how to use it correctly to ensure you gain the maximum benefits for your business. We provide various forms of training depending on your requirements.
Success Evaluation
Your new or refreshed website needs to pay for itself and we will help you to measure the effectiveness of your website by setting up an analysis package for your website and showing you how to measure statistics and results from your site, more importantly we will show you how to interpret the measurements and determine the best course of action to ensure your website gains more visitors and traffic sources.
Keeping it all fresh....
Update your content regularly - you need to keep your site relevant and current with fresh content on a weekly basis - Google and the search engines love this and so will your prospective clients. Snippets of news, offers, reminders, useful information, local insights, contests, reviews, etc all help to keep you up to date and in your customers' radar.
